Friday, January 8, 2016

The Vlogbrothers Story

                Imagine that instead of email, skype or calling your brother who lives in another state, you decided to communicate through video blogs.  You would upload a video to YouTube, in which you can address any subject imaginable.  The videos are no more than four minutes long, with the only exception being videos that are strictly educational.  This is the idea set forth by Hank Green and John Green, brothers who live in Montana and Indiana, respectively.
                The brothers were inspired by the show with zefrank, which ran from March 2006 to March 2007, a YouTube channel where Ze Frank did short 2 to 3 minute videos but did not let himself be restricted by subject, whether it was political, educational or just entertainment.  They decided to create a website, Brotherhood 2.0 and upload the videos on YouTube as well as on the website, one video every weekday, starting on January 1st, 2006.  They would cease all text-based communication and only communicate through the vlogs.  The videos would only be four minutes long as well.  Despite the fact that everyone with access to YouTube could see the videos, Hank Green would address his brother directly as would John to his brother. 
Like Ze Frank’s channel, the vlogbrothers would talk about any subject under the sun that interested them.  John Green was also a young adult novelist, so he would promote his books.  Hank Green had an interest in music, and he would upload original songs onto the site.  A song about Harry Potter, “Accio Deathly Hallows” was the first video popular enough to land the brothers on the front page of YouTube and give the brothers their first taste of online popularity.  During their first year two other notable things happened: John and Hank along with the committed viewers formed a community called Nerdfighteria and called themselves Nerdfighters; and near the end of the year the brothers launched an online charity drive called Project for Awesome.  Both became hugely popular; in fact, Project for Awesome was so popular it became an annual event. 
After the year ended, Brotherhood 2.0 also ended, but the brothers decided to keep vloging despite the year being over, and eventually settled on a twice a week format rather than the weekday format.  This allowed the brothers to pursue other projects.  John Green published his third young adult novel, Paper Towns, in 2008, along with a holiday collaboration with two other authors entitled “Let It Snow: Three Holiday Romances.”  Hank Green released his first online album So Jokes in 2008.  Hank Green, along with help from his brother, created VidCon to allow video creators to meet and fans of online video to meet their favorite creators. 
The year 2012 was a big year for the brothers: John Green released his New York Times Best Selling novel The Fault in Our Stars, while Hank Green expanded his influence to other YouTube channels like SciShow and Crash Course (which John also helped produce).  At the same time, they continued to upload regularly on the vlogbrothers channel.  In 2013, the channel surpassed a million subscribers and John Green got to meet the president through a Google + hangout.  Today, the channel has over 2 and half million subscribers and Hank Green got to meet the president in person in 2015.  The Project for Awesome just finished its 9th campaign and VidCon had its 6th annual convention.  The Fault in Our Stars movie was released in 2014 and the Paper Towns movie was released 2015.  

A simple vlog series designed to help the brother communicate with each other more has grown into so much more.  John Green and Hank Green continue to offer some of the most fascinating and insightful videos on their channel, for their Nerdfighter fan base and for each other. The Vlogbrothers Story
                Imagine that instead of email, skype or calling your brother who lives in another state, you decided to communicate through video blogs.  You would upload a video to YouTube, in which you can address any subject imaginable.  The videos are no more than four minutes long, with the only exception being videos that are strictly educational.  This is the idea set forth by Hank Green and John Green, brothers who live in Montana and Indiana, respectively.
                The brothers were inspired by the show with zefrank, which ran from March 2006 to March 2007, a YouTube channel where Ze Frank did short 2 to 3 minute videos but did not let himself be restricted by subject, whether it was political, educational or just entertainment.  They decided to create a website, Brotherhood 2.0 and upload the videos on YouTube as well as on the website, one video every weekday, starting on January 1st, 2006.  They would cease all text-based communication and only communicate through the vlogs.  The videos would only be four minutes long as well.  Despite the fact that everyone with access to YouTube could see the videos, Hank Green would address his brother directly as would John to his brother. 
Like Ze Frank’s channel, the vlogbrothers would talk about any subject under the sun that interested them.  John Green was also a young adult novelist, so he would promote his books.  Hank Green had an interest in music, and he would upload original songs onto the site.  A song about Harry Potter, “Accio Deathly Hallows” was the first video popular enough to land the brothers on the front page of YouTube and give the brothers their first taste of online popularity.  During their first year two other notable things happened: John and Hank along with the committed viewers formed a community called Nerdfighteria and called themselves Nerdfighters; and near the end of the year the brothers launched an online charity drive called Project for Awesome.  Both became hugely popular; in fact, Project for Awesome was so popular it became an annual event. 
After the year ended, Brotherhood 2.0 also ended, but the brothers decided to keep vloging despite the year being over, and eventually settled on a twice a week format rather than the weekday format.  This allowed the brothers to pursue other projects.  John Green published his third young adult novel, Paper Towns, in 2008, along with a holiday collaboration with two other authors entitled “Let It Snow: Three Holiday Romances.”  Hank Green released his first online album So Jokes in 2008.  Hank Green, along with help from his brother, created VidCon to allow video creators to meet and fans of online video to meet their favorite creators. 
The year 2012 was a big year for the brothers: John Green released his New York Times Best Selling novel The Fault in Our Stars, while Hank Green expanded his influence to other YouTube channels like SciShow and Crash Course (which John also helped produce).  At the same time, they continued to upload regularly on the vlogbrothers channel.  In 2013, the channel surpassed a million subscribers and John Green got to meet the president through a Google + hangout.  Today, the channel has over 2 and half million subscribers and Hank Green got to meet the president in person in 2015.  The Project for Awesome just finished its 9th campaign and VidCon had its 6th annual convention.  The Fault in Our Stars movie was released in 2014 and the Paper Towns movie was released 2015.  
A simple vlog series designed to help the brother communicate with each other (and with the world) more has grown into so much more.  John Green and Hank Green continue to offer some of the most fascinating and insightful videos on their channel, for their Nerdfighter fan base and for each other.  

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